CBL Group
Pradeep De Zigma is an experienced marketing professional currently serving as Assistant Brand Manager Marketing at CBL Group since August 2023. Pradeep has a diverse background, having previously held positions as Brand Executive and Management Trainee at EDINBOROUGH from February 2021 to August 2023, as International Marketing Officer at DSI Samson Group - Sri Lanka from February 2016 to February 2017, and as Management Assistant at OMAK from January 2014 to January 2016. Pradeep's educational qualifications include a Bachelor of Science in International Business from the University of Plymouth (2017-2020), an MBA with a marketing specialization from Cardiff Metropolitan University (2021-2022), and a Diploma in Graphic Designing & Multi-media from SLIIT (2018).
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CBL Group
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CBL Group is a Sri Lankan conglomerate specializing in the food industry. Most of the products today enjoy the coveted position of being market leader in their respective category in Sri Lanka. Ceylon Biscuits was founded in 1968 to manufacture high-protein biscuits to supplement mid-day meals for school children under a joint programme of Care Organization, USA, and the Sri Lankan Government. In the mid eighties the company ventured aggressively into commercial operations and recorded one of the highest growth rates in any industry in Sri Lanka. The success story was the company’s dedication to high quality standards, constant innovation of the product line, aggressive marketing and high focus on research and development.