We analyze brands and make strategic recommendations based on a deep understanding of story and character—what we call the Story Framework approach.

Analysis through the Story Framework approach focuses on the meaning and purpose of a brand. It is about connecting with the audience on an emotional level—helping the audience members to identify with and recognize themselves in the brand.

Advertising

Consulting

Marketing

Character

Character's headquarters in Portland, OR, United States

Description

People (5)

David Altschul

Herb Apon

Kevin Burke

Sara Vasquez

Jim Hardison

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