Cheaf
Ludoc Hudson is a seasoned content creator and director with extensive experience in film and advertising. Since October 2020, Ludoc has shared personal anecdotes from filming and travels while showcasing directorial techniques. As a director at Idz Prod since March 2009, notable projects include commercials for major brands such as Volkswagen and Coca-Cola, as well as music videos for artists like Snoop Dogg. Ludoc has co-founded Cheaf, an initiative aimed at reducing food waste in Latin America by connecting retailers with consumers for discounted surplus products. An author as well, Ludoc is set to release a book in November 2023 detailing behind-the-scenes insights from iconic films. Additional roles include directing for Amazon Studios and GQ Magazine, as well as previous positions with National Geographic and Canal+ Group, showcasing a diverse and impactful career in media.
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Cheaf
Cheaf provides solutions to fight food waste in Latin America. We help supermarkets, restaurants and food-services reduce their food surplus and sell it through our digital platforms.