Churned
Michiel Doornenbal has a diverse work background, with experience ranging from co-founding tech startups to working for reputable companies. In 2019, they co-founded Churned, a data-driven customer management and retention platform. As the Co-Founder, Michiel was responsible for overseeing all operational activities. Prior to that, in 2017, they co-founded Datalytics. Michiel also worked as a Student Employee at Deloitte Nederland in the Risk Advisory department for several months. Before that, they held the role of Creator of Opportunities China at Jack Young from 2016 to 2017. Michiel gained experience in investment banking as a Summer Intern at ABN AMRO MeesPierson in 2016. Michiel also worked as Sales and Marketing Support at Software Improvement Group (SIG) from 2014 to 2016. Michiel's work experience includes an Account Team Officer role at MAIN Energie from 2011 to 2012.
Michiel Doornenbal began their education at Hervormd Lyceum Zuid from 2004 to 2010, where they received their VWO degree with a focus on Natuur & Gezondheid (Nature & Health). In 2010-2011, they attended the University of Maryland, studying Biology. Then, from 2012 to 2016, they pursued their Bachelor's degree in Econometrics & Operational Research at Vrije Universiteit Amsterdam (VU Amsterdam). Michiel furthered their education at Renmin University of China in 2016-2017, focusing on Minor Business Management. Lastly, from 2017 to 2018, they successfully completed their Master's degree in Econometrics at VU Amsterdam.
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Churned
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Most Customer Success and Retention management tools promise data-driven solutions. But in reality there exist a few dominant limitations. In most cases, "data-driven" actually means "rule-based" solutions built by "gut feelings". Churned gives you the opposite: A fully data-driven solution without limitations. TheChurned AI Engine transforms your data into actionable retention strategies, CLV drivers, and upsell machines.