Ted Tsortos

Director, Sales Strategy & Planning (global Sales) at Cisco

Ted Tsortos is an experienced professional with a rich career in sales strategy and planning, currently serving as the Director of Sales Strategy & Planning (Global Sales) at Cisco Systems since July 1996. In this role, Ted leads multiple decision and data science initiatives, focusing on sales coverage, seller excellence, customer segmentation, and predictive modeling. Prior positions at Cisco include Senior Manager of Sales Strategy and Planning (Americas Sales) and Manager of Market Intelligence (US Field Marketing), where Ted implemented analytics for sales restructuring and marketing effectiveness. Before joining Cisco, Ted served as Competitive Intelligence Manager at Stratacom, which was acquired by Cisco, and as a Marketing Specialist at Nortel Networks. Ted holds an MBA from the University of Ottawa and a Bachelor's degree in Computer Engineering from the University of Manitoba.

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San Jose, United States

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Cisco

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Cisco enables people to make powerful connections--whether in business, education, philanthropy, or creativity. Cisco hardware, software, and service offerings are used to create the Internet solutions that make networks possible--providing easy access to information anywhere, at any time. Cisco was founded in 1984 by a small group of computer scientists from Stanford University. Since the company's inception, Cisco engineers have been leaders in the development of Internet Protocol (IP)-based networking technologies. Today, with more than 71,000 employees worldwide, this tradition of innovation continues with industry-leading products and solutions in the company's core development areas of routing and switching, as well as in advanced technologies such as home networking, IP telephony, optical networking, security, storage area networking, and wireless technology. In addition to its products, Cisco provides a broad range of service offerings, including technical support and advanced services. Cisco sells its products and services, both directly through its own sales force as well as through its channel partners, to large enterprises, commercial businesses, service providers, and consumers. Cisco helps seize the opportunities of tomorrow by proving that amazing things can happen when you connect the unconnected. An integral part of their DNA is creating long-lasting customer partnerships, working together to identify their customers' needs and provide solutions that fuel their success. They have preserved this keen focus on solving business challenges since their founding. Len Bosack and wife Sandy Lerner, both working for Stanford University, wanted to email each other from their respective offices, but technological shortcomings did not allow such communication. A technology had to be invented to deal with disparate local area protocols, and as a result of solving their challenge, the multiprotocol router was born.