Luciana Lazaro

Svp, Identity Graph - Product at Claritas

Luciana Lazaro has a diverse work experience spanning over two decades. Luciana began their career as an International Customer Service representative at B&H Photo Video in 1998. Following that, they worked as the IBM Group Coordinator at Ogilvy & Mather and later joined @LL Graphics as a Product Specialist and Graphic Designer.

In 2004, Luciana joined Nielsen, where they held various roles including Media Data Assistant, Account Executive, Databases & Distribution Supervisor, and Client Manager. Luciana also worked as a Director in Client Services and as the Global Innovation and Integration Program Manager. Luciana's last role at Nielsen was the VP Strategy Planning and Performance Management.

In 2017, Luciana joined Claritas as the VP of Strategy Planning and Measurement. In this role, they led the Program Management team, oversaw new product development, and managed the integration efforts of three acquired companies. Luciana was also responsible for the optimization of day-to-day activities and the Operations Budget. Luciana implemented interactive dashboards to highlight key performance indicators and company objectives for executives.

Currently, Luciana is the VP of Product Leadership at Claritas, a position they assumed in August 2019.

Luciana Lazaro's education history includes studying Graphic Design at Faculdade da Cidade. The duration of their studies and whether they completed a degree are not specified.

Location

Middletown, United States

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Claritas

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Delivering custom audience segments & consumer insights for over 120 million households, 2,300 digital audiences & 8,000 demographic variables. Call today!


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201-500

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