Katie B.

Katie B. is an accomplished marketing professional with extensive experience in growth marketing and customer acquisition across multiple industries, including beauty and wellness. As the Growth Marketing Director at CLI Studios, Inc. since June 2021, Katie has previously held key positions such as Director of Growth at Alo Moves and Sr Acquisition Marketing Manager at eSalon. At eSalon, Katie achieved a 20% year-over-year order volume growth by optimizing multimillion-dollar digital media spend and managing various paid channels. Other notable roles include Sr Integrated Campaign Manager at La Lumiere LLC, where Katie successfully launched a digital ecosystem for illuMask, and Marketing Manager at Guthy-Renker Canada, where Katie expanded the Canadian market significantly. Katie holds a BS in Finance from USC Marshall School of Business.