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Stephen Gibson

CRO Lead at Co-op

Stephen Gibson has a wealth of experience in Conversion Rate Optimization (CRO) and User Experience roles. Stephen has worked with a variety of companies, including Co-op, Endless Gain, Jet2.com and Jet2holidays, Inchcape plc, webuyanycar.com, and Kitbag.com. Stephen holds a Bachelor's degree in Business Economics from Manchester Metropolitan University and is a CXL Certified Optimizer. Stephen is highly skilled in conducting user research, developing CRO strategies, implementing A/B testing, and improving online customer experiences through data analysis and collaboration with multidisciplinary teams.

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Lowestoft, United Kingdom

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Co-op

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Co-op is the UK’s fifth biggest food retailer with more than 2,500 local, convenience and medium-sized stores.


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10,000+

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