Luis Fernando Rivera

Luis Fernando Rivera is an accomplished professional with extensive experience in project management, business development, and market intelligence, primarily at Coca-Cola FEMSA since September 2017. In the roles of New Business Coordinator, Distribution Project Coordinator, and New Business Development Specialist, Luis has successfully managed projects for non-carbonated product categories, focusing on profitability and return on investment through collaboration with various corporate divisions. Prior experience includes serving as a Senior Management Consultant at Kantar Vermeer, where strategic plans were developed for telecommunications and retail sectors, as well as roles in market intelligence and strategy consulting across diverse organizations. Luis holds an MS in Global Management from Thunderbird School of Global Management and dual BS degrees in Marketing and Business Administration from the University of New Orleans.