Sandipan Sinha

Sandipan Sinha is a seasoned marketing professional with extensive experience in insights and analytics. Currently serving as Senior Director of Marketing/Media Analytics at Colgate-Palmolive since September 2015, Sandipan leads an insights team in North America, focusing on strategy development and brand performance across various oral care products. Previous roles at Colgate-Palmolive included Analytics Lead for Asia and Head of Insights and Analytics for the South ASEAN hub, where significant achievements included the development of innovative analytics methodologies and award-winning advertising campaigns. Prior to Colgate-Palmolive, Sandipan held the position of Director at Nielsen, managing retail measurement services for prominent clients, and served as Senior Project Director at IMRB International, contributing to global category segmentation projects. Sandipan holds a Master's degree in Business Administration from IISWBM and a Master's degree in English Language and Literature from Jadavpur University.