Comcast Advertising
Joe Cooper is a seasoned professional in customer experience (CX) analytics, currently serving as Senior Manager of CX Data & Insights at Comcast Advertising since November 2022. Previously, as Vice President of Customer Insights at Bank of the West, Joe led the analysis of Voice of the Customer data to enhance customer experience through storytelling and collaboration with stakeholders. At BryterCX, Joe managed analytic consulting, focusing on omni-channel analysis and delivering actionable insights to improve customer interactions. Joe's earlier roles included Manager of Analytic Consulting at Convergys, where multiple projects improved operational performance across various industries, and positions in actuarial consulting, including Health Actuary for the State of Colorado. Joe holds a Master of Science in Mathematics from the University of Florida.
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Comcast Advertising
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About Comcast Advertising Comcast Advertising is the advertising division of Comcast Cable. As a global leader in media, technology and advertising, Comcast Advertising fosters powerful connections between brands and their audiences as well as between publishers, distributors, MVPDs, agencies and other industry players. Effectv, its advertising sales division, helps local, regional and national advertisers connect with their audiences on every screen by using advanced data to drive targeting and measurement of their campaigns. FreeWheel, its media and technology arm, provides the technology, data enablement and convergent marketplaces required to ensure buyers and sellers can transact across all screens, across all data types and all sales channels, in order to ensure the ultimate goal – results for marketers. Comcast Cable, along with NBCUniversal and Sky, is part of the Comcast Corporation (NASDAQ: CMCSA). Visit www.comcastadvertising.com to learn more.