Comcast
Armijo has held senior leadership, finance and strategy roles across a variety of media sectors, including OTT, pay TV, cable, media, publishing and equity research.
He joins Comcast Advertising from fuboTV, a sports centric live TV streaming service. As CFO, he helped fuboTV successfully raise and navigate consecutive rounds of venture capital funding and built out the company’s accounting, finance, programming and customer service teams.
Prior to fuboTV, Armijo was the CFO of AT&T’s AdWorks (now part of Xandr). Armijo moved over from the DirecTV side, where he was vp, revenue, strategy and planning, responsible for special projects. He helped drive key company initiatives on the addressable advertising front, including the launch of D2, a joint venture with Dish Network, focused on addressable political advertising, where he also served as a member of the JV’s operating committee.
Armijo joined DirecTV from Merrill Lynch, where he was an equity research analyst covering the pay TV and entertainment sectors. He also spent time on the firm’s equity sales and trading desk, providing industry coverage for the pay TV, entertainment, and telecom sector for Merrill’s institutional equity clients. He made the transition to Wall Street from Cablevision, where he was head of financial planning for the company’s cable entertainment and regional sports networks and professional sports teams.
Armijo earned his MBA from UCLA and his BA in history from Wesleyan University. Early in his career, he held various finance and strategy roles in media and publishing, including at Time Warner and Time Inc.
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Comcast
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Comcast creates incredible technology and entertainment that connects millions of people to the moments and experiences that matter most. They are a global media and technology company with three primary businesses: Comcast Cable, NBCUniversal, and Sky. Comcast Cable is one of the United States’ largest video, high-speed internet, and phone providers to residential customers under the Xfinity brand, and also provides these services to businesses. It also provides wireless and security and automation services to residential customers under the Xfinity brand. Xfinity delivers the best entertainment to customers via X1, Flex and Stream. NBCUniversal is global and operates news, entertainment and sports cable networks, the NBC and Telemundo broadcast networks, television production operations, television station groups, Universal Pictures, and Universal Parks and Resorts. Sky is one of Europe's leading media and entertainment companies, connecting customers to a broad range of video content through its pay television services. It also provides communications services, including residential high-speed internet, phone, and wireless services. Sky operates the Sky News broadcast network and sports and entertainment networks, produces original content, and has exclusive content rights. 23 million customers in six countries get brilliant TV, broadband and mobile from Sky. Additional business lines include Comcast Ventures, Comcast Technology Solutions, and Comcast Spectator. Comcast Ventures combines the resources of a global media and technology leader; the expertise of a leading venture fund; and the technical insight, scale, and experience of a strategic investor. Comcast Technology Solutions exists to provide the technologies businesses need in order to provide all these wonderful choices. Lastly, their Comcast Spectator segment is a national leader in the world of sports and entertainment with a portfolio of various professional sport franchises.