Nir Rikovitch

Nir Rikovitch is an accomplished product leader with extensive experience in product development, particularly in the fields of artificial intelligence and autonomous systems. Currently serving as Chief Product Officer at MARA, Nir also holds the position of Principal at Plan2Scale, focusing on product strategy and market scalability. Nir has previously contributed to significant revenue growth as Director of Product at Blue River Technology, co-founding John Deere's earthmoving autonomy initiative, and directing product management efforts at companies like Cruise and Cyngn. With a strong educational background including degrees from The Wharton School, Technion - Israel Institute of Technology, and McGill University, Nir Rikovitch combines technical expertise with strategic insight to drive product innovation and business results.