Comscore
Natasha Merchant is an experienced professional in survey research and insights, currently serving as Vice President of Survey Insights at comScore, Inc. since February 2008, after progressing from the role of Senior Director of Survey Research. Prior to comScore, Natasha held the position of Coordinator at the Global Innovation Center with Taylor Nelson Sofres from 1998 to 2007, and previously worked as a Manager at G. Bhalla and Associates between 1998 and 2002. Natasha earned an MBA in Marketing from San Jose State University during 1997-1998.
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Comscore
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Comscore (NASDAQ: SCOR) is a trusted partner for planning, transacting and evaluating media across platforms. With a data footprint that combines digital, linear TV, over-the-top and theatrical viewership intelligence with advanced audience insights, Comscore allows media buyers and sellers to quantify their multiscreen behavior and make business decisions with confidence.