Converse College
Dr. Cox is an associate professor of marketing in the Department of Economics, Accounting and Business. Her research interests include the psychology of decision making in marketing, marketing in popular culture, and marketing education. She teaches a variety of marketing courses at Converse.
Dr. Cox earned her PhD from the University of Minnesota, her MBA from the University of Michigan and her BA in political science from Duke University. She previously taught at Gardner-Webb University and the University of North Carolina at Greensboro, and has worked in nonprofit management, federal government relations and as a marketing research consultant for a variety of organizations.
Converse College
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Converse was founded in 1889 by citizens of Spartanburg, S.C. who aimed to create an educational experience that enables women “to see clearly, decide wisely, and act justly.” Converse is a creator of opportunity for all academically-qualified students through a personalized education that is combined with the professional and technical skills graduates need to be successful in their careers. Converse pushes beyond traditional boundaries to make a quality educational experience available to every qualified student who seeks it – both at the undergraduate and post-graduate levels. Effective July 1, 2021 Converse acknowledges its university status under the name Converse University, and in fall 2021 it will welcome its first undergraduate co-educational incoming class.