Conversion
Joanna Moska has held various roles in business development and sales management throughout their career. Most recently, they worked as a Business Development Lead at Conversion.com, where they collaborated with well-known brands to enhance their customer experience and increase conversion rates through data-led experimentation. Prior to that, they served as a Sales Development Manager at e.fundamentals, helping major brand owners optimize their online sales and profitability. Joanna also gained experience as a Sales Development Manager at Yard, an independent technical marketing agency, and as a Business Development Manager at Entourage BD, a full-service business development consultancy. Additionally, they worked as a Media Relations Specialist at Finn Partners and as a New Business Development & Account Executive at CheckoutSmart, where they helped FMCG brands connect with shoppers and measure the impact of their marketing activities. Joanna Moska has demonstrated expertise in driving business growth through integrated solutions and data-driven strategies.
Joanna Moska earned a Bachelor of Arts degree in Public Relations, Advertising, and Applied Communication from Edinburgh Napier University in 2014. Prior to that, they completed a Bachelor of Arts degree in Communication, Journalism, and Related Programs from Uniwersytet im. Adama Mickiewicza w Poznaniu between 2009 and 2012.
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Conversion
Conversion is the world's leading CRO agency. We use a unique blend of a/b testing, UX research, and personalization to improve our clients' websites and businesses. Since our founding in 2008, we've worked with some of the world's most exciting brands – including Meta, Microsoft, Google, and Dominos. During this time, we've evolved a pioneering approach to conversion rate optimization responsible for generating more than $2 billion in added revenue for our clients. In 2022, we merged with one of North America's leading CRO agencies, Widerfunnel. We are part of the Sideshow Group.