Conversion
Kabo Cheung is an experienced Midweight UX/UI Designer at Conversion, with expertise in Conversion Rate Optimisation (CRO) and a focus on creating user-centric digital experiences for leading brands. With prior roles as a Junior UX/UI Designer and Brand Designer at kakilang, Kabo developed and maintained brand identity through compelling visual designs. As Lead Multimedia Designer for Pizza Maru, Kabo enhanced customer engagement through multimedia channels. Kabo's educational background includes a UX Professional Diploma from the UX Design Institute and a Bachelor of Technology in Graphic Design from De Montfort University, supplemented by certifications from Coursera.
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Conversion
Conversion is the world's leading CRO agency. We use a unique blend of a/b testing, UX research, and personalization to improve our clients' websites and businesses. Since our founding in 2008, we've worked with some of the world's most exciting brands – including Meta, Microsoft, Google, and Dominos. During this time, we've evolved a pioneering approach to conversion rate optimization responsible for generating more than $2 billion in added revenue for our clients. In 2022, we merged with one of North America's leading CRO agencies, Widerfunnel. We are part of the Sideshow Group.