Cotopaxi
Blair Friedeman is a seasoned marketing professional with extensive experience in customer retention and lifecycle marketing. At Cotopaxi, Blair holds the position of Director of Customer Retention & Lifecycle Marketing. Previously, Blair served as Global Director of Lifecycle Marketing at Havenly and as Senior Director of Retention Marketing & Business Intelligence at The Citizenry. This diverse background highlights Blair's expertise in developing strategies for retaining customers and enhancing their engagement across various organizations.
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Cotopaxi
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Cotopaxi creates outdoor products, apparel, and experiences that help alleviate poverty, move people to do good, and inspire adventure. Their social impact strategy focuses on global poverty alleviation, and they employ responsible sourcing and manufacturing practices throughout their supply chains.