James Farnhill

James Farnhill serves as the Sales Director for Northern Europe Financial Services at Creatio, overseeing the Banking, Financial Services, and Insurance sales team across the UK, Nordics, and Benelux since June 2025. Previously, James held the position of Regional Director at Zscaler for UK&I Large Enterprise from October 2023 to June 2025, and prior roles at Holistic AI included Head of Sales and Advisor for Go-To-Market strategy. Earlier experience at Zscaler features promotions to Regional Sales Manager for Strategic Accounts and Major Accounts, with notable achievements in closing significant deals. James has also worked at Delphix as a Regional Sales Manager in Financial Markets, and held roles at Cherwell Software, xMatters, and Gartner, where accomplishments included recognition in the Winners Circle. James's academic background includes A-Levels in Maths, Physics, and Biology from Farlingaye High School.