Croma
Nikhil Birari has a strong background in managing customer service operations and service delivery in the retail industry. Nikhil has experience working with well-known companies such as Croma, Hafele India Private Limited, Reliance Retail, LG Electronics India Pvt Ltd, and Godrej & Boyce Mfg Co. Ltd.
Nikhil's most recent role was as the National Service Delivery Head at Croma, Infiniti Retail Limited. In this position, they were responsible for managing national service delivery operations and customer experience. Nikhil also developed strategies, business plans, and organizational structures for multibrand multiproduct service centers.
Prior to that, Nikhil worked as the National Service Manager at Hafele India Private Limited, where they managed pan India operations for luxury and premium appliances. Nikhil was responsible for customer service, team leadership, network correction and expansion, budget management, revenue generation, and defining new processes and improvements.
Before joining Hafele, Nikhil held various roles at Reliance Retail, including State Service Manager and Customer Service Manager. In these roles, they managed customer service operations for RESQ, a multi-brand, multi-product service arm of Reliance Digital. Nikhil also led teams of service managers and service centers in different regions of Maharashtra and other states.
Earlier in their career, Nikhil worked at LG Electronics India Pvt Ltd as an Area Service Manager, where they managed customer service operations for consumer durables, electronics, air conditioners, and IT products in the South Maharashtra region.
Additionally, Nikhil gained experience at Godrej & Boyce Mfg Co. Ltd., where they worked as a Design Engineer in the R&D department for appliances. Nikhil also worked in the customer service department, handling various districts in South Maharashtra.
Overall, Nikhil Birari brings extensive experience in managing customer service operations, team leadership, and driving improvements in service delivery.
Nikhil Birari completed their Master of Business Administration (MBA) degree in Operations and Marketing from Symbiosis Institute of Management Studies. Nikhil attended the institute from 2017 to 2021. Prior to that, they studied at the University of Pune, where they obtained a Bachelor of Engineering (BE) degree in Mechanical Engineering from 2004 to 2008.
In addition to their formal education, Nikhil Birari has acquired several certifications. Nikhil obtained the certification in "Communicating with Confidence" from LinkedIn in April 2021. In April 2020, they obtained certifications in "Building Resilience," "Improving Your Judgment for Better Decision-Making," and "The Secret: What Great Leaders Know and Do (getAbstract Summary)" from LinkedIn.
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Croma
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Launched in 2006, Croma was the first one-of-its kind large format specialist retail store that catered to all multi-brand digital gadgets and home electronic needs in India. Over a decade since its inception, Croma has almost become synonyms for all electronics needs, with its tech-savvy staff, product range, online presence and the will to help customers. Bringing alive the promise of a ‘Brighter Every Day’ for its customers, Croma offers its customers a world-class ambience to shop both in-store and online at www.croma.com and also allows for a seamless ‘omni-channel’ shopping experience that lets a customer enjoy the best of both the online & the offline worlds. With over 6000 products across 200 brands with 110+ stores across 68 major cities of India, Croma ensures that for each customer, a Brighter Tomorrow begins Today! From the newlywed couple setting up their house to the son reducing his mother’s burden with a washing machine; from the daughter gifting her parents a new LED TV to the newly promoted manager buying an inverter air-conditioner to make the summer bearable, Croma ensures that customers always get ‘More for their Money’! With this intent to delight customers all along, Croma launched its own label products in 2008. Brand Croma stands for – Life, More Beautiful; the promise is based not just on the beauty in the way they look but also the value they offer to a customer’s life. The range is a perfect fit, for those who desire a completely feature-packed and quality product. Croma is a brand of Infiniti Retail Ltd., which is a wholly-owned subsidiary of Tata Sons, the holding company of the Tata Group