Cross Screen Media
Jeff Farley is a seasoned software professional with extensive experience in software design and architecture. Currently serving as Principal Software Engineer at Cross Screen Media since December 2022, Farley previously held roles as Senior Architect at Credera, Solutions Architect at Pluribus Digital, and Software Architect at IBM. With expertise in Agile methodologies, cloud migration, and systems analysis, Farley is proficient in project management and requirement analysis, complemented by skills in natural language processing and database schema design. Farley earned a BSE in Computer Engineering and a BSE in Electrical Engineering from the University of Arizona and Duke University, respectively.
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Cross Screen Media
Cross Screen Media is a marketing analytics and software company helping brands plan/buy television and digital advertising together.