CROSSMEDIA USA
Amanda Kay is an accomplished media professional currently serving as a Media Supervisor at CROSSMEDIA USA since October 2021, and also works as a Childbirth Educator at Birth Boss. Previously, Amanda held significant roles including Senior Media Planner/Buyer at MESH, Media Buyer/Planner at Zehnder Communications, and Development Manager at JDRF International. Additional experience includes working as an Account Executive at Gremillion & Pou Integrated Marketing and a Business Development Manager at Campus Federal. Amanda holds a Master of Science in Nonprofit Management and a Bachelor of Arts in Mass Communications from LSU Shreveport.
CROSSMEDIA USA
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Welcome to Crossmedia, an independent channel-driven agency delivering communications planning, media services and international account management. We have offices in New York, Philadelphia, Los Angeles, London, Düsseldorf, Hamburg, Bielefeld and Berlin. Our mission is to prove that media can be a differentiator in the communications process. How do we do it? Crossmedia was born out of a passion to establish an agency model that focuses on what media agencies should do: create innovative, participatory connections between brands and people regardless of channel or budget. Crossmedia teams are structured to mirror the way consumers interact with media – fluid, flexible and channel-neutral. We’re not specialists forced together. Rather, we are cross-trained individuals who manage insights, planning, execution and measurement across all channels. Twenty two years after we started, we see a paradigm shift in how media agencies are structured, mirroring the Crossmedia approach. The difference is that we were born this way. For a peek into XM Nation, check us out at www.xmedia.com