CROSSMEDIA USA
Erin Gambolati has extensive experience in the media and advertising industry, currently serving as Managing Director at CROSSMEDIA USA since May 2012. Over the years at CROSSMEDIA USA, Erin has progressed through various roles including Group Director, Account Director, Media Supervisor, Media Planner, and Assistant Media Planner/Buyer. Prior to this, Erin worked as a Direct Response Coordinator for Integrated Media at Publishing Group of America from September 2011 to May 2012. Erin holds a degree in Corporate Communication, Marketing, and Advertising from Manhattan College.
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CROSSMEDIA USA
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Welcome to Crossmedia, an independent channel-driven agency delivering communications planning, media services and international account management. We have offices in New York, Philadelphia, Los Angeles, London, Düsseldorf, Hamburg, Bielefeld and Berlin. Our mission is to prove that media can be a differentiator in the communications process. How do we do it? Crossmedia was born out of a passion to establish an agency model that focuses on what media agencies should do: create innovative, participatory connections between brands and people regardless of channel or budget. Crossmedia teams are structured to mirror the way consumers interact with media – fluid, flexible and channel-neutral. We’re not specialists forced together. Rather, we are cross-trained individuals who manage insights, planning, execution and measurement across all channels. Twenty two years after we started, we see a paradigm shift in how media agencies are structured, mirroring the Crossmedia approach. The difference is that we were born this way. For a peek into XM Nation, check us out at www.xmedia.com