Dheeraj Basantani

Dheeraj Basantani is a seasoned professional with significant expertise in strategy, marketing, and analytics. Currently serving as Senior Director of Strategy at CSC Generation, Dheeraj has previously held the role of Head of Retention & Personalization for Occasional Customers at Kohl's. Additionally, Dheeraj has contributed as a Board Member and Advisor at Avallano, and as an Investor and Advisor at Multi. Dheeraj also served as Senior Principal in Marketing & Analytics at Affine, showcasing a strong background in driving customer engagement and retention strategies.