Currents Management
Gerald Leonard is a seasoned professional with extensive experience in talent management and strategic client development within various organizations. Currently serving as Senior Talent Manager at Currents Management since September 2024, Leonard previously held the same title at Digital Brand Architects from October 2021 to September 2024. Prior roles include Associate at Hawke Ventures, where involvement focused on early-stage investments in consumer companies, and Director of Client Strategy at Hawke Media. Additionally, Leonard has a background in e-commerce and marketing as Digital Director at Buck Mason, where significant contributions were made in scaling operations and enhancing customer experiences. Leonard's career began at Stars Design Group, where foundational skills in account management and business development were honed. Educational qualifications include a Bachelor's degree in Political Science and Business from the University of Missouri-Columbia and completion of the Sales and Customer Development Program at the University of Missouri Trulaske College of Business.
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Currents Management
Currents Talent Management is a leading digital Talent management company with expertise in Branded Partnerships, Licensing and Merchandise facilitation, Product Launches, Original Content Development, Literary Publishing, Brand Development, Monetization, and more. We represent a diverse roster of video-first creators across verticals including Tech, Home Decor, DIY, Cooking, Lifestyle, Beauty, Gaming, Fitness, and Comedy on TikTok, YouTube, Instagram, Pinterest, Twitter and other digital platforms. At CURRENTS, we understand that talent is at the heart of everything we do. Our talent are at the forefront of every decision that we make, and our mission is to unleash their empower and the creative voice through our partnerships. Our goal is to unlock the potential of our creators by helping them monetize and grow their brand across social and traditional media channels. We partner directly with Talent, Brands, and Agencies to create opportunities for our partners.