Customer Collective
Marco Piombo is an experienced leader in marketing and technology, currently serving as Group CEO of Customer Collective since March 2021, where the focus is on enabling companies to excel through expert strategies. Additionally, Marco holds various roles including Shareholder and Pillar Lead, Technology & Data, supporting international clients in achieving full customer ownership. In parallel, Marco is an active member of JCI Genk and held a position on its Board of Directors from 2021 to 2022. Recent experience includes serving as Managing Director/CEO at addData, where the focus was on applying artificial intelligence for organizational growth, and founding Dignify, a digital services agency. Previous roles include freelance marketing automation positions and consulting at Mediahuis nv, Selligent Marketing Cloud, and others, showcasing a strong background in marketing technology and client relationship management. Marco holds a Professional Bachelor’s degree in Information Technology from Katholieke Hogeschool Limburg.
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Customer Collective
Customer Collective helps companies to build strong relationships centered around their most important growth asset: their customer. We call it ‘Customer Ownership’. The end customer is at the heart of every activity, including identifying its needs, the creation of products and services to fulfil those needs, building customer experiences and developing relationships through up- and cross selling and tackling the churn. This calls for a unique combination of strategy, digital, technology, data and branding & performance. Customer Collective focuses on five building blocks and therefore joining the forces of The House of Marketing, Upthrust, Dignify, Fightclub, addData, SalesX and Webworks. Unlike other ecosystems existing on the European market, the companies work closely together. For each project they select the best profiles with complementary expertise and skills to have the best possible impact. Customer Collective is powered by Down2Earth Capital and Quanteus Group.
Employees
201-500