Susie Barker

Director Of Marketing And Ecommerce at CVS Group

Susie Barker has a diverse work experience spanning over different companies and roles. Susie started their career as a Sales and Marketing Assistant at Switch2 Energy Limited in 2006. Susie then moved on to work at the Provident Financial Group - Provident HC & Satsuma, where they held various positions including Direct Marketing Executive, Senior Digital Content Executive, Web Content Manager, Digital Marketing Manager, Acquisition Marketing Manager, and eventually Head of Marketing. At Provident Financial Group, they contributed to brand awareness and consideration increase, launched online payment services, and improved loan application funnels. In 2019, Susie joined first direct as a Digital Experience & Commercialization Lead, where they focused on improving digital product journeys and increasing digital engagement. Currently, Susie is working at CVS Group Plc as the Director of Marketing and Ecommerce, responsible for leading strategic development and operations of the Animed Direct Ecommerce business and multi-channel marketing.

Susie Barker obtained a Bachelor of Arts degree in Communication and Media Studies from the University of Leeds, attending from 1999 to 2002. Later, in 2007 and 2008, they pursued a CIM Professional Diploma in Marketing at Bradford College. Additionally, they obtained the SAFe 4 Agilist Certification from Scaled Agile, Inc. in June 2019.

Location

Leeds, United Kingdom

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CVS Group

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CVS Group plc is a holding company. The principal activities of the Company are to operate animal veterinary practices, veterinary diagnostic businesses, pet crematoria and an online pharmacy and retail business. Its segments are Veterinary Practice, Laboratories, Pet Crematoria and Animed Direct. The Veterinary Practice segment offers treatment for companion animals, equine and farm animals. The Laboratories segment provides diagnostic services to its veterinary practices and third-parties. Its laboratories provide Biochemistry, hematology, histology, serology and advanced allergy testing. The Pet Crematoria segment offers pet cremation services to its veterinary practices, third-party practices and directly to pet owners. The Animed Direct segment sells prescription and non-prescription drugs, pet food and other animal related products through its Website. It operates approximately 360 veterinary practices, four diagnostic laboratories, seven pet crematoria and an online dispensary.


Employees

5,001-10,000

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