CVS Health
Phillippa Rackliffe possesses extensive experience in marketing leadership roles, primarily at CVS Health since October 2003. Currently serving as the Lead Director for Vaccine Marketing Strategy, Phillippa is responsible for developing integrated marketing plans for the COVID-19 and flu vaccines. Previous positions include Director of Pharmacy Marketing, where awareness and adoption of pharmacy services were prioritized, and Director of Market Activation, focusing on patient-centric product solutions. Additionally, Phillippa held several roles within the ExtraCare loyalty program, managing marketing efforts for over 70 million cardholders. Earlier experience includes a position as Associate Product Manager at CR Bard. Academically, Phillippa holds an MBA in Business and a B.S. in Human Science & Services from the University of Rhode Island.
This person is not in any teams
CVS Health
441 followers
CVS is an American retail pharmacy and health care company headquartered in Woonsocket, Rhode Island. The company began in 1964 with three partners who grew the venture from a parent company, Mark Steven, Inc., that helped retailers manage their health and beauty aid product lines. The business began as a chain of health and beauty aid stores, but within several years, pharmacies were added.