Daybright Financial
Amanda Friel is a seasoned marketing professional with extensive experience in the financial services sector. Currently serving as the Director of Brand Marketing at Daybright Financial since February 2023, Amanda previously held the same title at U.S. Retirement & Benefits Partners until March 2025. Prior roles include Marketing Manager at MidAmerica Administrative & Retirement Solutions from November 2018 to February 2023, and Corporate Communications Representative at Summit Consulting from February to November 2018. Amanda's career in marketing began in 2014 as a Marketing Specialist for MidAmerica Administrative & Retirement Solutions, playing a pivotal role in the organization's creative strategy and growth. Additionally, Amanda has freelanced as a contributing writer for YLakeland and has previous experience in customer service and editorial internships. Amanda holds a Bachelor of Arts in Creative Writing from the University of Central Florida and a Graphic Design Credit Certificate from Polk State College.
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Daybright Financial
Simply put, we are one of the nation’s largest independent, privately held firms specializing in employee benefits, retirement plans and all their associated compliance needs. Since 2008, we have grown by acquiring over 60 local and national firms that have been trusted members of their communities for decades. We hold the coveted “Best Places to Work - USA,” certification and serve more than 18,000 employer groups and 3.6 million plan participants nationally.