Prasad Tendulkar

Chief Technology Officer, SVP at Deckers Brands

Prasad Tendulkar is an accomplished technology executive with extensive experience in engineering and leadership roles across various prominent organizations. Currently serving as Chief Technology Officer and Senior Vice President at Deckers Brands since June 2025, Tendulkar previously held the position of Vice President of Engineering at Under Armour from April 2022 to June 2025. Additionally, Tendulkar was Senior Vice President and Head of Technology at Openfit, where efforts focused on enhancing connected fitness. At SEPHORA, significant contributions included building a leadership team for eCommerce applications and driving innovations in digital experiences. Earlier roles included leadership positions at Yesmail, Oracle Corporation, and various engineering firms, with a foundational education in Electronics from Savitribai Phule Pune University.

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Deckers Brands

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Deckers Brands is a global leader in designing, marketing and distributing innovative footwear, apparel and accessories developed for both everyday casual lifestyle use and high performance activities. The Company’s portfolio of brands includes UGG®, Koolaburra®, HOKA ONE ONE®, Teva® and Sanuk®. Deckers Brands products are sold in more than 50 countries and territories through select department and specialty stores, Company-owned and operated retail stores, and select online stores, including Company-owned websites. Deckers Brands has a 40-year history of building niche footwear brands into lifestyle market leaders attracting millions of loyal consumers globally.


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1,001-5,000

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