Bill Cao

Bill Cao is a Principal Product Manager at Demandbase, focusing on data products monetization, intent data, data delivery, and the unified data platform since 2021. Previously, Bill worked as a Product Manager at Second Measure, where responsibilities included building a self-service analytics platform for institutional investors and corporate clients. Bill also contributed to eBay in various roles, including Product Manager for native advertising solutions and Product Manager Intern in ads and monetization. A notable personal achievement includes hiking 2,650 miles on the Pacific Crest Trail in 2018. Bill's educational background includes dual Bachelor of Science degrees in Electrical Engineering & Computer Science and Bioengineering from the University of California, Berkeley.