Brian Fritsch

Director, Digital Lab - Global Marketing & Product Management at Dentsply Sirona

Brian Fritsch, CeM, currently serves as the Director of Digital Lab in Global Marketing & Product Management at Dentsply Sirona, a position held since November 2006. With a proven track record in the dental industry, Brian has led global product management and marketing teams focusing on 3D printed products and launched numerous successful initiatives. Previous roles at Dentsply include Senior Global Product/Marketing Manager and Senior Marketing/Business Intelligence Manager, where Brian developed comprehensive marketing strategies, initiated data-driven metrics, and optimized digital marketing efforts. Prior to Dentsply, Brian held various managerial roles at Thermacore Incorporated and Datcon Instrument Company, demonstrating expertise in sales optimization and materials management. Brian holds a BS in Marketing from Millersville University of Pennsylvania, an AST in Electronics Technology from Thaddeus Stevens College of Technology, and several industry certifications, including Certified eMarketer (CeM).

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Dentsply Sirona

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Dentsply Sirona is the world’s largest manufacturer of professional dental products and technologies, empowering dental professionals to provide better, safer and faster dental care.


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