Puja Patra

Brand Consultant at Design Horse

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Design Horse

DESIGN HORSE - OUR WHY: Design Horse believe 'Good Brand Design is Good Business.' Hence, we meticulously craft 'Branding Solution' to our clients to create desired business impacts. - OUR HOW: Design Horse approach to solutions by using its proprietary tool 'S+M+A.' This helps provide a well-researched, extensively explored, and meticulously crafted branding solutions, which will serve to achieve the desired business impact. ------ Brief description of the S+M+A tool: 'S' stands for Science of understanding; we start a project with a clear understanding of the 3Cs (consumers, category, and competition). Furthermore, understanding Culture (semiotics), Neuroscience (eye-tracking tool used in determining the information hierarchy and attention-grabbing intensity), and understanding the Human-Behaviour (Buyer behaviour, rational versus emotional quotient) 'M' stands for Mathematical precision, wherein we consider the precise choices of materials, printing approaches, and eco-friendly initiatives. 'A' stands for Art-aesthetic, which helps create desirability for product-perception among prospective consumers. - OUR WHAT: Design Horse provides clients the branding solutions, which helps build brands and ensure the desired business impact. Last five years, Design Horse is rigorously working with Unilever, Colgate, Loreal, and Nestle, to name a few.


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11-50

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