Digital Analytics Association
Judy has 20 years of experience working with global certification programs, both voluntary and mandatory and including multi-level certifications. She possesses comprehensive knowledge of ANSI certification standards, testing, and exam development procedures. Judy came to DAA in 2010. She coordinates the work of volunteer subject matter experts (SME’s) that provide ongoing professional insights for exam content based on the latest exam blueprint. She also welcomes the opportunities to serve individual analysts from around the globe with assistance through the certification process.
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Digital Analytics Association
The DAA exists to help organizations illuminate and overcome the challenges of data acquisition, exploration, deduction and application.