Amy Lachapelle

Amy Lachapelle is a seasoned professional in experience design and content strategy, currently serving as VP/Group Director, Experience Design at Digitas North America since August 2016. In this role, Amy leads national UX Content Strategy and oversees large-scale client projects, collaborating with teams to create compelling omnichannel experiences. Prior to Digitas, Amy held various leadership positions at Pearson Education, including Senior Manager of Content Operations, where oversight of a team managing extensive higher education content assets was crucial. Amy's career began at Houghton Mifflin Company, where early editorial roles contributed to foundational skills in content development. Academic achievements include a Master of Arts in English Literature from Boston College and a Bachelor of Arts in English Literature from Miami University.