Shirlei Lima

Shirlei Lima is an accomplished professional currently serving as Chief Operating Officer at Siaa, where responsibilities include process management, strategy execution, operational planning, expansion, and partnerships since May 2023. With a strong background in product management and digital transformation, Shirlei has held various leadership roles, including Head of Solutions at DIMEP since October 2018 and Operations Manager at Louder Influencers. Notable achievements include leading product strategy, managing client relations, and hosting the "Não Durma no Ponto Podcast," which focuses on technology and innovation. Shirlei possesses extensive experience in customer engagement, team development, and market analysis gained from previous positions at A.SENSES, ConectCar, Prime Systems, and Sony Electronics. Shirlei's educational foundation includes degrees from HSM University and Fundação Getulio Vargas, along with certifications in Governance of IT and Marketing.