Directive
Dominique Barbagallo is an experienced marketing professional specializing in paid media and digital marketing strategy. Currently serving as the Director of Paid Media Accounts at Directive since March 2021, Dominique develops strategies for integrated accounts and provides insights to clients, ensuring quality assurance for deliverables. Previously, Dominique held the position of Senior Paid Media Account Strategist, managing B2B SaaS clients such as Uber Freight and Calendly. Prior roles include Growth Marketing Lead at CurAegis Technologies, Digital Marketing Manager at Clarus Care, and PPC Specialist at Bell Media, with a focus on campaign strategy, execution, and optimization. Dominique holds a Bachelor's Degree in Organizational Communication from SUNY New Paltz and has completed additional studies at Dutchess Community College and Hofstra University.
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Directive
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We're the performance marketing agency for software brands that delivers what others only promise. We help marketers at software companies exceed their lead, opportunity, deal, and revenue goals through performance marketing via organic search, paid media, performance creative, and business intelligence solutions. Founded in 2014 and headquartered in Irvine, California. Directive is on a mission to help 15,000 people do better SaaS marketing by 2024.