Kelsey Tarver

Kelsey Tarver is a seasoned marketing professional with extensive experience in marketing automation and operations. Currently serving as the Senior Marketing Automation Manager at DoubleVerify since August 2021, Kelsey has a strong background in executing customer lifecycle email campaigns and collaborating with sales and product teams to enhance data accuracy and customer engagement. Prior roles include Manager of Marketing Operations at LivePerson and Marketing Automation Specialist at Kabbage, Inc., where Kelsey built and managed marketing campaigns leveraging Salesforce Marketing Cloud. Kelsey’s career began at Aventis Systems, Inc., with progressive roles from National Account Manager to Marketing Operations Analyst, gaining expertise in email marketing management, database maintenance, and customer relationship building. Kelsey holds a Bachelor of Science in Business Administration from Auburn University.