DraftKings
Sarah Drury is an experienced user researcher currently serving as Senior Manager of User Research at DraftKings Inc., where responsibilities include managing a team of researchers and conducting comprehensive qualitative and quantitative research to inform product strategy and design decisions. Prior roles at DraftKings included Senior User Researcher and User Researcher, focusing on enhancing the Daily Fantasy Sports customer experience. Prior to DraftKings, Sarah worked at Philips Lighting, now known as Signify, as a Design Researcher and Design Research Co-op, conducting research to inform product design and engaging with various stakeholders to derive insights. Sarah holds a Master of Science in Innovation & Management from Tufts University and a Bachelor of Arts & Science in Cognitive Science from McGill University.
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DraftKings
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DraftKings is a digital sports entertainment and gaming company created to fuel the competitive spirit of sports fans with products that range across daily fantasy, regulated gaming and digital media. Headquartered in Boston, and launched in 2012 by Jason Robins, Matt Kalish and Paul Liberman, DraftKings is the only U.S.-based vertically integrated sports betting operator.