DRYOUT
Norm Krantz is an experienced leader in product innovation and development, currently serving as Head of Innovation at DRYOUT since December 2024. Previously, Krantz held the position of President at Fusion Sourcing & Distribution from February 2024 to December 2024. Notably, Krantz spent over 14 years at GOAL ZERO as Head of Innovation, where a focus on innovative product design led to enhanced ruggedness and reliability while optimizing costs. Earlier roles include VP of Product Development at Provo Craft, Senior Product Designer at Provo Craft, Senior Industrial Designer at Icon Health and Fitness, and Director of Product Design at Zircon Corporation. The career began at Motorola as a Model Maker. Norm Krantz is an alumnus of Brigham Young University.
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DRYOUT
DRYOUT is the only patented moisture removal material that prevents and rescues hard goods from moisture damage. As an ingredient brand, we work directly with consumer brands and military/government/first responder organizations (and their suppliers) to create moisture-wicking products engineered with DRYOUT™ technology. They choose to partner with us in order to enhance the functionality and value of their existing products better and offer their customers unrivaled peace of mind about preventing damage to valuable hard goods after exposure to moisture.