Dynamo Retail Group
Arne de Boer is an experienced Category Manager at Dynamo Retail Group B.V., specializing in bike collections since April 2017. Responsibilities include assortment determination, category management, supplier management, condition setting, inventory planning, and marketing. Prior to this role, Arne worked as a Product Marketeer, focusing on product-related marketing campaigns for Bike Totaal and Profile ‘de Fietsspecialist’. Arne's career began at Bike Totaal Schraverus, where responsibilities included sales advice and technical leadership from April 2006 to March 2016. Arne holds a Bachelor of Business Administration in Small Business and Retail Management, obtained from 2011 to 2015.
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Dynamo Retail Group
Dynamo Retail Group is the result of a merger of Bike Totaal and Biretco. Dynamo Retail Group operates three franchise formulas: Bike Totaal, Profile 'de Fietsspecialist' and Fietswereld, and the buying group Dynamo Retail Service. With over 750 shops in three different countries (the Netherlands, Belgium and Germany) and a broad range of services Dynamo Retail Group is a leading organisation in the bicycle retail industry.