e&
Khurram Mahboob has extensive experience in brand and communications management across several leading telecommunications companies. Currently serving as Group Director of Brand & Comms at e&, Khurram previously held significant roles at Etisalat UAE, including Group B&C Lead and Group Senior Manager for Brand International Operations. Earlier in the career, Khurram worked as Senior Manager for Group Business Marketing at Ooredoo and held various leadership positions at Ufone, focusing on business segments, communications, and marketing initiatives. Khurram began the professional journey as Brand Manager at Mobilink, showcasing a strong foundation in brand development and marketing strategies.
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e&
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e& is a multinational technology and investment firm that develops technologies to empower every person and organization. They aim to drive the digital future by providing technology to every person and organization on the planet in order to empower society. Every day, they improve the lives of 159 million clients in 16 countries spanning theMiddle East, Asia, and Africa. They began nearly four decades ago in the UAE as the country's first telecoms firm, with 46 years of expertise. e& is headquartered in Abu Dhabi, United Arab Emirates.