Eat Just
Robbins formerly served as Managing Director of the largest single area of Coca-Cola’s global supply chain, spanning over 120 active countries. The business model JUST has developed is similar in many respects to Coca-Cola, wherein a protein or concentrate is sold to a global network of partners who then bottle and sell the finished product. Robbins’s unique knowledge of this scalable model has informed how JUST has developed its own operations.
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Eat Just
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We believe a just food system begins with breakfast. So we're searching faster and further, working with rural farmers, Michelin-starred chefs and world-class product developers to find tools in the plant kingdom that will make our food tastier, healthier, and more sustainable.