Daniela B.

Daniela B. is an experienced Public Relations professional currently serving as a Public Relations Analyst at EBANX since April 2023, where responsibilities include writing PR materials, building relationships with journalists across multiple regions, managing PR agencies, and crisis management. Previous roles include Public Relations Account Executive at BCW Global, where strategic planning and media relationship building were key, and PR and Media Relations at Interamerican Network, focusing on generating media opportunities and insights through data analysis. Daniela also worked as a Public Relations Consultant at Image 360 and completed an internship at the Tribunal de Contas do Estado do Piauí, alongside early experience in journalism at Universidade Federal do Piauí. Academically, Daniela is pursuing an MBA in Data Science and Analytics at USP and holds a Master's in Audiovisual Studies from Universidade Federal de São Carlos, along with a Bachelor's degree in Journalism from Universidade Federal do Piauí.