Elica
Jimena Lluhí de la Concha is an accomplished marketing professional currently serving as the Head of Creative Content and Brand Manager at Elica since November 2021. With a strong background in brand positioning, digital strategy management, and event planning, Jimena has effectively developed marketing materials for various audiences. Prior to Elica, Jimena held the position of Marketing Manager at Aet by Out Helping Solutions, overseeing brand management and implementing marketing strategies. Earlier experience includes a role as Community Manager at StartupMexico. Jimena holds a Bachelor's degree in Marketing from Tecnológico de Monterrey and a Bachelor of Business Administration from HEC Montréal, complemented by training as a Professional Baker from the Culinary Arts Institute of Argentina.
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Elica
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Elica SpA is an Italy-based company engaged in the kitchen furniture industry. The Company designs, produces and markets kitchen hoods for the domestic use and also produces and markets FIME brand electronic motors for the kitchen hoods, boilers, refrigerators and ovens. Its product portfolio encompasses a range of hoods, such as modern, country-style, classic, wall-mounted, corner-mounted, island and built-in, as well as lightening and purification systems and accessories, including remote controls, microfiber clothes, air outlets grills and change filter indicators, among others. It operates under such brands as Elica, Turboair, Gutman, Jetair, Arietta and Puti.