EM Cosmetics
Natasha Kovalenko is a seasoned marketing professional with extensive experience in the cosmetics industry. Currently serving as a Market Strategic Partner at EM Cosmetics since 2018, Natasha collaborates with senior management to develop long-term objectives and identify new business opportunities. Prior to this role, Natasha was a Regional Brand Manager at BROCARD from 2004 to 2017, where responsibilities included overseeing business operations, developing sales strategies, and achieving performance goals. Natasha's career began as an Assistant Store Manager, providing consulting services and ensuring operational standards. Natasha holds a Bachelor of Management degree in Business Administration from Vinnytsia National Technical University.
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EM Cosmetics
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"From the moment I drew the first line on my eyes, I understood that makeup was a powerful medium of self-expression. EM Cosmetics was created to give you the tools you need to express yourself—through colors, lines and other forms of creativity. Whether you are a new beauty enthusiast, a seasoned creator, or a bona fide pro artist, I hope you find our products to be refined, effortless and useful in your own personal journey of self-expression. Through EM Cosmetics, I encourage you to claim your power, share your art, and above all—rethink beauty. Good luck!"- Michelle Phan