emBlue
Jaime Alberto Molina Yaiguaje is an experienced professional in business development and commercial management, currently serving as Business Development Latam at emBlue since August 2021, where the focus is on enhancing customer engagement through a leading SaaS platform in Latin America. Previous roles include significant contributions at Banco de Occidente as an Executive, achieving over 110% of sales targets, and at PROTECCIÓN S.A. as an Institutional Business Advisor, successfully expanding the client base in the public sector. Earlier, Jaime held positions in international business management at Beckert Import Export and commercial advisory at Inprotec Ltda. Jaime holds a specialization in marketing management from Politécnico Grancolombiano and a degree in Financial Administration from Universidad del Tolima.
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emBlue
Our mission is to help companies communicate in a more relevant and personal way with their customers. With emBlue® you will be able to create unique messages and content based on the analysis of your customers' behavior, the micro-segmentation of databases and the generation of conversations at each stage of the buying process of your users with marketing automation. We want you to change the way you think about communication with your customers and that your messages arrive on time, focusing your communication strategy on them through an omnichannel methodology. We have been operating since 2002 and have offices in 8 countries: Argentina, Brazil, Colombia, Chile, Ecuador, Mexico, Peru, USA and Paraguay where we serve more than 1,500 customers in the region from all industries.