Endeavor
Bonnie Cao is a seasoned professional with extensive experience in strategy and business development across various high-profile organizations. Presently serving as Vice President of Strategy at both Endeavor and TKO since May 2024, and a member of WXO - World Experience Organization since January 2024, Bonnie has previously contributed to Sphere Entertainment Co. as Sphere Experience Production and Head of Product Marketing, where responsibilities included building the venue experience for SPHERE and leading product marketing efforts. Prior roles include Head of Business Development & Strategy at CNN, focusing on strategic partnerships and growth, and Global Business Development at Vevo, along with roles in strategy at MRC Studios and Sony Pictures Entertainment, and as a Business Analyst at McKinsey & Company. Bonnie holds an MBA from Harvard Business School and a Bachelor of Arts in Government and Computer Science from Harvard University.
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Endeavor
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Endeavor, formerly WME | IMG, is a global leader in sports, entertainment and fashion operating in more than 30 countries. Named one of Fortune’s 25 Most Important Private Companies, Endeavor is the parent of a number of subsidiaries with leadership positions in their respective industries, including WME, IMG and UFC. Collectively, Endeavor specializes in talent representation and management; brand strategy, activation and licensing; media sales and distribution; and event management.