Endeavour Group
Ian Potter currently serves as the Head of Product for Endeavour Group, overseeing Retail Loyalty and Media, and Unified Customer Experience. Previously, Ian held roles such as Group Product Manager and Senior Product Manager, focusing on loyalty programs at Dan Murphy's and leading teams in customer lifecycle marketing and strategy at various organizations, including Suncorp Group and Kathmandu, where significant achievements were noted in customer loyalty and engagement metrics. Ian's early career includes consulting positions at Aztec-IRI and dunnhumby, where strategic insights and implementations were pivotal for retail clients. Ian holds a Bachelor of Arts in Economics and Social Sciences from the University of East Anglia.
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Endeavour Group
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At Endeavour Group we exist to bring people together in better, more enjoyable, and more meaningful ways. Because we believe that social communities are thriving communities, built through great experiences and positive, memorable moments. United behind a common purpose of ‘Creating a more sociable future together’, we are a 28,000+ strong team with more than 1600 stores and 330 hotels nationally, including leading brands such as Dan Murphy’s, BWS and ALH Hotels. Our portfolio of complementary brands and businesses allows us to curate our brand propositions to meet customer needs. Each of our businesses has its own distinct value proposition, built through shared capabilities in format, range, digital, data and analytics that form the foundations of Endeavour Group’s market leadership in retail drinks and hospitality. For more information, including to access our social media guidelines, visit https://www.endeavourgroup.com.au/social-media-community-guidelines