Enteractive
Kelly Briffa Micallef is an experienced B2B Sales Executive at Enteractive since March 2022, with a robust background in sales and event coordination. Prior to this role, Kelly served as Sales Manager and Events Coordinator at Dynamic Events Malta from August 2020 to February 2022 and briefly as Executive Administrator at QuickLets in June 2020. Kelly's career began in customer service, with roles as Lead Customer Service Officer and Customer Service Officer at Paddy Power Betfair from September 2017 to June 2020, and as an Online Casino Dealer at Betsson Group for a short period in 2017. Educationally, Kelly holds a Diploma of Education in Human Resources Management/Personnel Administration from City, University of London.
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Enteractive
Enteractive is the industry leader in Reactivation, driving innovation through our tech, powered by personal human interaction. As the pioneers behind the (Re)Activation Cloud®, we are experts in personal contact. We partner with operators to increase retention and player loyalty, by engaging with players on a 1-on-1 conversation. Our latest product is the player-facing mobile-first Engager platform, allowing players to manage how they communicate with us through both live chat and one-to-one phone calls. This adds another layer of personalisation for players which is key to retention. Our (Re)Activation services use the latest innovative technologies to keep your player data safe, highly-secured and compliant with modern regulation including GDPR & G4 Responsible Gaming. We’re about building bridges between operators and their players. By learning more about them we help you create a win-win situation where players are happier and your company is more profitable. Subscribe to Enteractive Insights for monthly industry & company updates: https://pages.enteractive.com/newslettersignup